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"This
Is America
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As we are working on the Save KLSD documentary, we were beginning to fear that the end of our local story would be on a sad note: no local station was broadcasting Progressive Talk Radio. As Randi Rhodes told us when we interviewed her at the Democratic National Convention, the story isn't that we failed, it's that we succeeded in spite of being on a low powered station with no promotion budget. We had a growing audience one third the size of KOGO (the leading conservative Clear Channel station), and we were number one in terms of Time Spent Listening. That's important to advertisers! Because
the companies that own most of the air waves aren't left-leaning, they
seem to put progressive talk on their least successful stations with low
signals and then they hardly promote them. Still, the liberals flock to
these stations. So
what are we going to do about it? Well, here's the big announcement: Jon
Elliott is starting a new progressive talk radio station.
In time, he hopes the new station will have the full lineup of the
most popular liberal talkers - Thom Hartmann, Randi Rhodes, etc. It's
going to be a franchise model that can be easily started up in new cities,
all over the The
first step getting Jon Elliott on the air, and the other is fundraising.
No money = no radio station. Jon projects that he can raise revenue from
advertisers, but ad sales are down right now in all media, due to the recession.
There was a time he thought he could get all of the funding necessary
from advertisers, but then the Bush Great Depression started and now that
looks like a distant dream. So
he's going to do a hybrid model. Money from advertisers, and money from
listeners (you). He's asking for $10 per month from people who are willing to
become members. To join, go to http://www.jontalk.com
and sign up there using PayPal. Members will get Podcasts and access to member-only
events. But the real benefit is having this progressive voice on the air. The
new Jon Elliott show goes on the air on Monday. THIS Monday. It's going to be
on 1700AM 3pm-6pm. As he is able to raise the necessary funds, he'll add other talkers, and
he hope to have the
full liberal lineup by January. Then Jon plans to then expand out to 30 stations
around the U.S.
by the year 2014. In other words - this is a national effort, not just a San Diego
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Save
KLSD: Media Consolidation and Local Radio |
See
the new preview clip at: |
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